Comprehensive marketing strategy & execution
Mobile-first responsive design with Bootstrap4
Print, web, email design
WordPress installation, updates and custom template development
This website serves as a get-to-know as well as my testing sandbox for page layout and custom functions. Please kindly tolerate any placeholder text, coffee references and, depending on the timing of your visit, an occasional unpleasant error code!
~ Donna Marceau
WordPress is an open source content management system using php and MySQL database. The platform is estimated to run nearly 30% of websites on the internet. A behind-the-scenes database stores content and a secure, intuitive administrative panel allows for quick content updates.
WooCommerce is an open source plugin that adds ecommerce functionality - turning a WordPress website into a fully functioning online store. Product images, descriptions, pricing, sales, inventory and more are easily managed from the WP dashboard.
Magento is an ecommerce platform built on open source technology which provides online merchants with a flexible shopping cart system and control over the look, content and functionality of their webstore. Magento offers powerful marketing, search engine optimization and catalog management tools.
Adobe Creative Cloud is a set of software applications and services that gives subscribers an extensive collection of software used for graphic design, video editing, web development, photography and more. Among the most familiar are Photoshop, Illustrator and Adobe Acrobat.
Constant Contact is a popular subscription email marketing service provider for managing mailing lists and distributing email news, marketing messages and updates to subscribers from an online administrative panel. phpList, is an open source (free) alternative email service platform to Constant Contact, MailChimp and others..
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The Microsoft Office 365 suite of products includes Microsoft Word, Excel, Access, Publisher, PowerPoint, Outlook... - the standard in executive presentation, cloud collaboration and communication tools.
Providing maximum responsiveness to mobile devices. Content and images rearrange to accomodate the screen size.
Tuesday - 12/10/2019
Items B and C are coded to reverse position on small devices, conrolling exactly how content is viewed. Try it!
Principal | Lead Designer
I began my professional career after graduating from Hussian College (Hussian School of Art) in Philadelphia. As a marketing designer, I was fortunate to have exciting early career opportunities including a stretch as The Philadelphia Zoo's Graphics / Exhibits Department manager and design coordinator of multi-million dollar tradeshows for DuPont USA.
I later began working as a marketing designer for several client industries where I gained invaluable insight working with corporate leaders and their executive teams. It was then I came to understand that every strategic marketing effort must yield a positive return on the investment. Inspired to broaden my business knowledge beyond design, I earned an undergraduate degree in business at Ursinus College.
In 2019, with many years of experience and my stubborn desire to bring the highest quality solutions to my clients, I continue to explore and execute the latest technologies, software, design tools, data management and web platforms. (View the most requested technologies & tools.)
To further expand my ability to integrate contemporary business applications with marketing design, I conquered an MBA (December 2019) at West Chester University of Pennsylvania / College of Business and Public Management and a graduate certificate in Entrepreneurship.